As we've discussed in many of the classes, a lot of firms and content providers try to game the search engines by creating huge webs of links back to sites via blogs, comments and so on. As we've also discussed numerous times, Google is wise to these tactics and frequently finds ways to get around them to correctly rank quality content.
It appears Google has just revised its page ranking algorithm to reduce the rank of many of the sites that use this tactic. Full details on Techcrunch.
Friday, October 26, 2007
Monday, October 15, 2007
The most expensive clicks
CyberWyre maintains a list of the highest-paying keyword combinations; as mentioned in class, the most expensive clicks tend to be from plaintiff's attorneys and are generally asbestos-related.
CyberWyre maintains a list of the highest-paying keyword combinations; as mentioned in class, the most expensive clicks tend to be from plaintiff's attorneys and are generally asbestos-related.
Tuesday, October 09, 2007
Start Smart Facilitation October 22, 2007
Next up: A 2.5 hour Web/E-Commerce class as part of the Start Smart program, from 6:30 to 9pm on Monday, October 22. Class materials will be refined a bit more based on feedback, so check the Documents and PowerPoints sections around class time.
Next up: A 2.5 hour Web/E-Commerce class as part of the Start Smart program, from 6:30 to 9pm on Monday, October 22. Class materials will be refined a bit more based on feedback, so check the Documents and PowerPoints sections around class time.
Tuesday, September 25, 2007
New handouts and powerpoints posted; networking info
The September classes were well-attended and successful. Thanks everyone! I've posted new Powerpoints (in PDF format so everyone can view them) and a new handout on Networking over in the Class Documents section to the right.
For those of you interested in networking online, some site recommendations:
LinkedIn
Facebook
Plaxo
You can find me on all these services. Next up, another StartSmart class on 10/22/07. See you there!
The September classes were well-attended and successful. Thanks everyone! I've posted new Powerpoints (in PDF format so everyone can view them) and a new handout on Networking over in the Class Documents section to the right.For those of you interested in networking online, some site recommendations:
Plaxo
You can find me on all these services. Next up, another StartSmart class on 10/22/07. See you there!
Thursday, September 13, 2007
Idiot-safe guide for domain buying
h4x3d.com has posted "Order Domain Godaddy Idiot-safe Guide" that walks through the steps of buying a domain on godaddy step-by-step. Worth a look if you are buying domains for the first time.
h4x3d.com has posted "Order Domain Godaddy Idiot-safe Guide" that walks through the steps of buying a domain on godaddy step-by-step. Worth a look if you are buying domains for the first time.
Wednesday, August 01, 2007
Friday, April 06, 2007
March 2007 Powerpoints now available
The Powerpoint presentations for the two March 2007 classes are now available over on the right side of the page, or you can download them here (right click):
Someone Told Me to get a Website
Search Engine Basics
The Powerpoint presentations for the two March 2007 classes are now available over on the right side of the page, or you can download them here (right click):
Someone Told Me to get a Website
Search Engine Basics
Monday, February 19, 2007
Cheap or free advertising in Austin
Register with online search engines, specifically local:Online free advertising:
Chambers of commerce
Register with online search engines, specifically local:Online free advertising:
- Craigslist (www.craigslist.org or austin.craigslist.org)
- placeanad.statesman.com (yes, they give free online ads)
- classifieds.austinchronicle.com (yes, they’re also free!)
- www.myspace.com
Chambers of commerce
- http://www.ci.austin.tx.us/news/piccintr.htm (greater, Hispanic, African American, women’s, etc.)
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